Genesis 35:5-7
35:5 and they started on their journey.
The surrounding cities were afraid of God,
and they did not pursue the sons of Jacob.
35:6 Jacob and all those who were with him arrived at Luz (that is, Bethel) in the land of Canaan.
35:7 He built an altar there and named the place El Bethel because there God had revealed himself to him when he was fleeing from his brother.